{"id":2448,"date":"2025-01-15T17:47:41","date_gmt":"2025-01-15T16:47:41","guid":{"rendered":"https:\/\/talkomarketing.com\/?p=2448"},"modified":"2025-01-15T18:01:01","modified_gmt":"2025-01-15T17:01:01","slug":"netflix-marketing-with-squid-game","status":"publish","type":"post","link":"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/","title":{"rendered":"Squid Game’s Marketing"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Innovation and Creativity That Conquered the World<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Netflix has not only positioned Squid Game<\/em> as its most-watched series of all time, but it has also turned content marketing into a true revolution. The arrival of the second season has solidified the series as one of the most successful global marketing campaigns since Money Heist<\/em>. What makes this production unique is not only its impactful storyline but also the highly original and surprising promotional strategies that have kept the world talking about it.<\/p>

What\u2019s fascinating is that, simultaneously, many brands have joined this phenomenon to create advertising campaigns that not only trend but also seek authentic connections with the show\u2019s fans. These collaborations have been a key part of Squid Game<\/em>\u2019s viral success, bringing a fresh and current marketing experience. Here are 15 standout examples of how Netflix and its partners have propelled the series to global success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
1. Green Light, Red Light in the Streets of Paris<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

In the iconic Trocad\u00e9ro square, right in front of the Eiffel Tower, Netflix set up a gigantic animatronic mask of the Green Light, Red Light doll. Passersby could participate in a real-life version of the famous game, with the figure turning its head while participants advanced only when its back was turned. The event not only attracted hundreds of people but quickly went viral on social media, achieving impressive international media coverage.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"El\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
2. Seoul\u2019s Subway Station Transformed into a Scene from the Series<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

In one of Seoul\u2019s busiest subway stations, Netflix recreated a breathtaking ambiance featuring masked guards and iconic geometric figures from the series. Fans worldwide not only experienced the event but also shared the moment on social media, creating a wave of interaction and visibility for the show.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"estacio\u0301n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
3. Johnnie Walker Collaboration in Manila<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

In Manila, Johnnie Walker took the collaboration with Squid Game<\/em> to another level with an interactive giant \u201cSpin the Bottle\u201d event. Attendees spun a bottle to win prizes related to the series and the brand. This event created significant buzz and stood out as one of the region\u2019s most original campaigns, boosting social media engagement.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Filipinas\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
4. Immersive Events<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

From S\u00e3o Paulo to Los Angeles and London, Netflix organized interactive events in shopping centers where fans of the series could experience games like the dalgona, the famous Korean candy. In Madrid, a more complete experience was held, featuring a real competition of five games based on the series.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"El\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
5. TikTok Collaboration for Viral Challenges<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Netflix leveraged TikTok\u2019s power with the hashtag #SquidGameChallenge, inviting users to replicate games from the series, such as the dalgona. The result: millions of videos and participations that amplified the series\u2019 visibility and organically connected with younger audiences.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"redes\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
6. A Digital Experience in Roblox<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

To stay ahead in the digital world, Netflix created an immersive experience in Roblox, an online gaming platform. Players could face challenges from Squid Game<\/em>, such as the marble game and tug of war, keeping the series relevant on platforms popular among young audiences.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"estrategia\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
7. Collaboration with Call of Duty: Black Ops and Warzone<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

The series made its way into video games with an exclusive collaboration with Call of Duty: Black Ops<\/em> and Warzone<\/em>. Players could unlock skins, themed game modes, and special rewards inspired by the series\u2019 characters and settings.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"call\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
8. <\/strong>Projections, Light Shows, and Cities as Stages<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

From the Burj Khalifa in Dubai to Europe\u2019s most iconic squares, Netflix organized light shows that recreated key scenes and symbols from the series. In cities like Vigo and Ronda, Young-Hee\u2019s figure became an icon, allowing passersby to participate in interactive games throughout the day.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Seoul\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
9. The Squid Game Boat Tours Various Cities<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

A themed Squid Game<\/em> boat sailed through different cities, offering interactive games and unique experiences. Visitors could participate in activities, take photos, and immerse themselves in the thematic atmosphere, making this traveling event one of the best global marketing strategies for the series.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"squid\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
10. Domino\u2019s Rescues Contestants with Emergency Pizzas<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

In a brilliant move, Domino\u2019s launched a campaign delivering \u201cemergency pizzas\u201d to eliminated contestants in a recreation of the games. A touch of humor amidst the series\u2019 tension that perfectly connected with the audience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"dominos\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
11. Puma Launches a Series-Inspired Collaboration<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Puma joined the phenomenon with an exclusive line of sneakers inspired by Squid Game<\/em>. With designs evoking the series\u2019 uniforms and colors, this collaboration captivated both fans and fashion followers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"puma\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
12. Duolingo Promotes Korean Language Learning<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Taking advantage of the series\u2019 popularity, Duolingo promoted its Korean language course with creative messages and a focus on South Korean culture, inspiring millions to learn the language behind Squid Game<\/em>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"duolingo\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
13. Korean Menus at KFC, McDonald\u2019s Australia, and Just Eat<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Just Eat leveraged the phenomenon by offering menus inspired by contestants\u2019 final meals, including personalized messages and exclusive merchandise, turning each order into a unique experience. Additionally, both KFC and McDonald\u2019s created special menus directly tied to the series\u2019 most iconic elements. These campaigns thrilled fans with a unique cultural touch.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"marketing\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
14. Samsung and Technological Challenges<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Samsung joined the phenomenon, highlighting how its devices, like smartphones and wearables, would be essential to overcoming Squid Game<\/em>\u2019s challenges. The campaign, with a futuristic focus, included ads and interactive events where attendees could experience series-inspired trials using Samsung technology.<\/p>

Spoiler Alert!<\/strong> Skip the last point if you don\u2019t want spoilers for the second season. Jump straight to the conclusion.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"samsung\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
15. Pepsi Teases Coca-Cola with \u201cNever Trust 001\u201d<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

In one of the most clever and amusing campaigns, Pepsi leveraged the Squid Game<\/em> phenomenon to launch an ad mocking its eternal rival, Coca-Cola. The ad, titled \u201cNever Trust 001,\u201d references the \u201cOld Man\u201d character from the series, who turns out to be a traitor. In the spot, Pepsi plays with the idea that you should never trust something (or someone) as \u201csweet\u201d and familiar as Coca-Cola, in a clear nod to the series\u2019 unexpected plot twists. This touch of humor and direct competition was well-received, demonstrating how brands can leverage cultural contexts to create memorable campaigns and connect with consumers ingeniously.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"pepsi\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Conclusion<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

The success of Squid Game<\/em> lies not only in its captivating story but in how Netflix has taken content marketing to an entirely new level. From physical events to innovative digital collaborations, these strategies have created an immersive experience that keeps the series in the spotlight. And with the second season now available, we can only ask: Have you seen it yet? In 2025, the story will come to an end with the third and final season, and we\u2019re excited to see what new marketing surprises it will bring.<\/p>

Which of these marketing strategies surprised you the most? Do you think any of these ideas could be applied to other industries or projects?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Innovation and Creativity That Conquered the World Netflix has not only positioned Squid Game as its most-watched series of all […]<\/p>\n","protected":false},"author":3,"featured_media":2384,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2448","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar"],"yoast_head":"\nSquid Game's Marketing - Talko Marketing - Agencia de Marketing en Valencia<\/title>\n<meta name=\"description\" content=\"Netflix has not only positioned Squid Game as its most-watched series of all time, but it has also turned content marketing into a true revolution.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Squid Game's Marketing - Talko Marketing - Agencia de Marketing en Valencia\" \/>\n<meta property=\"og:description\" content=\"Netflix has not only positioned Squid Game as its most-watched series of all time, but it has also turned content marketing into a true revolution.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/\" \/>\n<meta property=\"og:site_name\" content=\"Talko Marketing - Agencia de Marketing en Valencia\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-15T16:47:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-15T17:01:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/talkomarketing.com\/wp-content\/uploads\/2025\/01\/4f7192d01ef92a09618e8c6c1aa8a177.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"720\" \/>\n\t<meta property=\"og:image:height\" content=\"1502\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Paula Leal\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paula Leal\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/\",\"url\":\"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/\",\"name\":\"Squid Game's Marketing - Talko Marketing - Agencia de Marketing en Valencia\",\"isPartOf\":{\"@id\":\"https:\/\/talkomarketing.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/talkomarketing.com\/wp-content\/uploads\/2025\/01\/4f7192d01ef92a09618e8c6c1aa8a177.jpg\",\"datePublished\":\"2025-01-15T16:47:41+00:00\",\"dateModified\":\"2025-01-15T17:01:01+00:00\",\"author\":{\"@id\":\"https:\/\/talkomarketing.com\/en\/#\/schema\/person\/02be6c6aedbc27fe2d4c1404b136187e\"},\"description\":\"Netflix has not only positioned Squid Game as its most-watched series of all time, but it has also turned content marketing into a true revolution.\",\"breadcrumb\":{\"@id\":\"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/#primaryimage\",\"url\":\"https:\/\/talkomarketing.com\/wp-content\/uploads\/2025\/01\/4f7192d01ef92a09618e8c6c1aa8a177.jpg\",\"contentUrl\":\"https:\/\/talkomarketing.com\/wp-content\/uploads\/2025\/01\/4f7192d01ef92a09618e8c6c1aa8a177.jpg\",\"width\":720,\"height\":1502,\"caption\":\"jugador principal\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/talkomarketing.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Squid Game’s Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/talkomarketing.com\/en\/#website\",\"url\":\"https:\/\/talkomarketing.com\/en\/\",\"name\":\"Talko Marketing - Agencia de Marketing en Valencia\",\"description\":\"Talko Marketing, en Valencia, ofrecemos soluciones innovadoras de marketing para impulsar tu negocio. Descubre c\u00f3mo nuestra agencia puede ayudarte a crecer con estrategias personalizadas y efectivas. \u00danete a nuestra nueva aventura y transforma tu marca con Talko Marketing.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/talkomarketing.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/talkomarketing.com\/en\/#\/schema\/person\/02be6c6aedbc27fe2d4c1404b136187e\",\"name\":\"Paula Leal\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/talkomarketing.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/054df02ecf136f36b9cb65a25a1c8971bdec56930727eef09701932e13c09884?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/054df02ecf136f36b9cb65a25a1c8971bdec56930727eef09701932e13c09884?s=96&d=mm&r=g\",\"caption\":\"Paula Leal\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Squid Game's Marketing - Talko Marketing - Agencia de Marketing en Valencia","description":"Netflix has not only positioned Squid Game as its most-watched series of all time, but it has also turned content marketing into a true revolution.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/","og_locale":"en_US","og_type":"article","og_title":"Squid Game's Marketing - Talko Marketing - Agencia de Marketing en Valencia","og_description":"Netflix has not only positioned Squid Game as its most-watched series of all time, but it has also turned content marketing into a true revolution.","og_url":"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/","og_site_name":"Talko Marketing - Agencia de Marketing en Valencia","article_published_time":"2025-01-15T16:47:41+00:00","article_modified_time":"2025-01-15T17:01:01+00:00","og_image":[{"width":720,"height":1502,"url":"https:\/\/talkomarketing.com\/wp-content\/uploads\/2025\/01\/4f7192d01ef92a09618e8c6c1aa8a177.jpg","type":"image\/jpeg"}],"author":"Paula Leal","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Paula Leal","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/","url":"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/","name":"Squid Game's Marketing - Talko Marketing - Agencia de Marketing en Valencia","isPartOf":{"@id":"https:\/\/talkomarketing.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/#primaryimage"},"image":{"@id":"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/#primaryimage"},"thumbnailUrl":"https:\/\/talkomarketing.com\/wp-content\/uploads\/2025\/01\/4f7192d01ef92a09618e8c6c1aa8a177.jpg","datePublished":"2025-01-15T16:47:41+00:00","dateModified":"2025-01-15T17:01:01+00:00","author":{"@id":"https:\/\/talkomarketing.com\/en\/#\/schema\/person\/02be6c6aedbc27fe2d4c1404b136187e"},"description":"Netflix has not only positioned Squid Game as its most-watched series of all time, but it has also turned content marketing into a true revolution.","breadcrumb":{"@id":"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/#primaryimage","url":"https:\/\/talkomarketing.com\/wp-content\/uploads\/2025\/01\/4f7192d01ef92a09618e8c6c1aa8a177.jpg","contentUrl":"https:\/\/talkomarketing.com\/wp-content\/uploads\/2025\/01\/4f7192d01ef92a09618e8c6c1aa8a177.jpg","width":720,"height":1502,"caption":"jugador principal"},{"@type":"BreadcrumbList","@id":"https:\/\/talkomarketing.com\/en\/2025\/01\/15\/netflix-marketing-with-squid-game\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/talkomarketing.com\/en\/"},{"@type":"ListItem","position":2,"name":"Squid Game’s Marketing"}]},{"@type":"WebSite","@id":"https:\/\/talkomarketing.com\/en\/#website","url":"https:\/\/talkomarketing.com\/en\/","name":"Talko Marketing - Agencia de Marketing en Valencia","description":"Talko Marketing, en Valencia, ofrecemos soluciones innovadoras de marketing para impulsar tu negocio. Descubre c\u00f3mo nuestra agencia puede ayudarte a crecer con estrategias personalizadas y efectivas. \u00danete a nuestra nueva aventura y transforma tu marca con Talko Marketing.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/talkomarketing.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/talkomarketing.com\/en\/#\/schema\/person\/02be6c6aedbc27fe2d4c1404b136187e","name":"Paula Leal","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/talkomarketing.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/054df02ecf136f36b9cb65a25a1c8971bdec56930727eef09701932e13c09884?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/054df02ecf136f36b9cb65a25a1c8971bdec56930727eef09701932e13c09884?s=96&d=mm&r=g","caption":"Paula Leal"}}]}},"_links":{"self":[{"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/posts\/2448","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/comments?post=2448"}],"version-history":[{"count":8,"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/posts\/2448\/revisions"}],"predecessor-version":[{"id":2456,"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/posts\/2448\/revisions\/2456"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/media\/2384"}],"wp:attachment":[{"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/media?parent=2448"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/categories?post=2448"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/talkomarketing.com\/en\/wp-json\/wp\/v2\/tags?post=2448"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}